Purple Places

Business Description

Purple Love Week is the brain child of Olives Et Al, an independent fine food supplier who wanted to help small independent deli's gain national exposure - so they thought of Purple Love Week, and they needed somewhere online for all the Purple People to go - drumroll.... Purple Places!

Project Description

We approached Olives Et Al with an idea of a website whereby businesses participating in Purple Love Week could log-on, declare their independence, upload their own photos and many more fun things!

The project itself was tricky for a number of reasons including deadlines and functionality. The website had to be delivered in a very short timeframe so it wouldn't be late for Purple Love Week.

Solution

We used our own CMS to manage and drive all of the content for Purple Places. We developed new modules which could be used for the user uploads, forum and declaration of independents.

The site was created to be as customisable as possible for Olives Et Al, allowing them to change text, colours and layout - they could upload their own favourite photos too!

Each member of Purple Love Week had their own "mini site" allowing them to upload their photos and information about their store.

Result

Purple Love Week was an overwhelming success and was mentioned in several national press campaigns. The site thousands of visits a day over Purple Love Week and was used by businesses and consumers all over the UK. Bring on Purple Love Week 2008!!

website: http://www.purpleplaces.co.uk