The Fry Group

Business Description

Since 1898, The Fry Group have been helping people make the most of their money, wherever they are in the world, and at whatever stage of life. The Fry Group use their extensive experience to make all aspects of financial planning simple, straightforward and effective.

Project Description

The Fry Group are are a well established company whose website had been established for a number of years and the time had come to revamp it and bring it up to date.

The look and feel of the site was designed by our colleagues at the Design Distillery and we were responsible for the site build and implementing the functionality.

With a fresh and clean new look coupled with new photography, the site is to be easy to use and highly functional. All content would need to be managed using our Strawberrysystem CMS (Content Management System) and a custom built module was required for Fry Group Members to access financial information. Access would be given after a user has registered and logged in.

Solution

We worked hard to make this website as usable as possible and feel that the website works well both from a design and functionality perspective. Looking closely at the user experience, attention was paid to how any user would locate relevant information, this in turn has led to a contact enquiry to The Fry Group.

The Library (their extranet) was custom built to contain financial information for registered members which of course, is managed internally and required further custom development of the CMS.

Result

A very simple design allows for an easy path to navigate through the site. A powerful library module has made this website deceptively simple, but behind the scenes sits our immensely powerful CMS and the library which contains fully comprehensive financial data. The user is not bombarded with too much content but has access, if they choose, to as much data as they need.

website: http://www.thefrygroup.co.uk