We were approached to design the new brand identity for Delfin English School, an established language school based in Dublin and London that provides quality English courses at low prices.
The plan
Delfin English School is based in Dublin and London. They are one of the market leaders in English language training. They offer CAE, FCE and IELTS training as well as other training options from their two campuses.
Their previous branding had become inconsistent and was beginning to look dated, so they approached Strawberrysoup to redesign their visual identity, formalise their core values and formalise into a brand guidelines document.
Various formats had to be considered for digital, print and social media so we needed to ensure the brand would be consistent.
Objectives
The main objective was to design a new brand identity that would help them compete internationally as well as looking modern and up-to-date.
Being located in the heart London and Dublin means that they can take advantage of their fantastic locations whilst at the same time highlighting their heritage, experience and breadth of learning.
The timeframes for the project were reasonably tight as Delfin had an international conference that they wanted to attend in Brazil, so all material needed to be ready for this.
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