ITV get into the Jubilee spirit

Everyone’s getting into the British spirit ready for plenty of Jubilee festivities this bank holiday – even the clouds seem to be coming back in time for the four-day weekend!

ITV1 hasn’t been shy with jumping aboard the Jubilee wagon, with a new ident to promote their ‘Royal Season’ of TV…

Anything emphasising British patriotism has a strong danger of being cheesy and quite cringeworthy, but I think Steve Small’s hand drawn design is fun and fresh, what do you think?