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Paid social

Boosting the reach of brand content.

Social Pay Per Click shows adverts to users on social platforms including: Instagram, Facebook, Twitter and LinkedIn. It can be effective across B2B and B2C business when relying on a well-thought-out strategy. With incredibly detailed targeting and a variety of Ad forms are available to brands advertising on Social offering a lot of opportunity.

Our approach.

We work out what content people will care about, where best to distribute and amplify it. We work with our clients to define suitable targeting criteria, the most appropriate platforms to engage on, the nature of the content and key objectives for it.  

Our team supports social content strategy (both organic and paid), guiding clients on how best to target audience segments, assist with ad creative and production, account setups and cross-platform campaign activation, and ongoing  budget optimisation.

Campaign Management & Platforms.

We use several platforms to deliver effective Social Media Marketing for our clients. 

Our campaigns rely on creative ideas, specific audience creation and targeting, and measuring of data. Following strategies for actions and reporting, we work with our clients to reach users and drive them to take action. You can read more about our Paid Social strategies on our other pages.

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